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To All Would-Be
Internet Marketing Millionaires,
Famous
copywriter Ted Nicholas (who has made many
millions of dollars) didn't say "*web* sales
letter." The Internet didn't exist when he
started making his direct marketing
millions.
Think what an
advantage we have over him.
You want to
sell more of your products and services on
the Internet, am I right?
Sure I am, or
you'd be a chat room right now.
Odds are,
many of you have so far failed to sell much
at all of your products and services.
Are you
blaming the so-called recession? September
11?
Are you
driving traffic to your site but failing to
make sales? Paying more for your ads,
banners and pay per click engine placements
than you're making?
How much do
you want to succeed online? What difference
would it make to your life to know that you
had the skill to sell any worthwhile product
on the Internet?
Despite what
you've read, the 3 keys to Internet success
are NOT "traffic, traffic and traffic."
They're NOT
even "targeted traffic, targeted traffic and
targeted traffic.
The ONE key to
mining the Internet gold mine is "targeted
traffic converted to sales."
Whether you have
a 500 page content rich site or a stripped
down to the barest essentials minisite, what
you need is a web sales letter that *makes
the sale*
If you can
talk, you can write a web sales letter. You
don't have to know any secret ways of
putting words together -- just keep them one
after the other :)
The trick to
learning how to write web sales letters as
anything else is to learn the *structure*
That's what
this book teaches you -- the pieces of web
sales letters plus the principles that make
them work.
As you'll
see, a lot is common sense. Not rocket
science or brain surgery.
You learn by
example - taught by many of the greatest web
copywriters online today.
-
Jonathan Mizel
-
Yanik Silver
-
Terry Dean
-
Declan Dunn
-
Dr. Ken Evoy
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-
Mark Joyner
-
Jimmy D. Brown
-
Collin Almeida
-
Neil Shearing
-
Phil Wiley
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. . .
and more.
I'll let you in
on a deep secret -- none of these success
stories was BORN a good web sales
copywriter!
Nope - they
all came into this world just as naked as
you and me. Imagine that! :)
What's made the
big difference in their lives is that
sometime between that birth and the
beginning of their online wealth they
studied GOOD copywriting.
They read and
re-read books by copywriters. They read and
re-read the junk mail they received. They
read and re-read the classic sales letters.
They learned the structure of sales letters.
They learned the principles behind that
structure. They learned by example.
They
practiced. They wrote sales letters. Then
they read and re-read the proven winners and
compared their efforts to the masters, and
changed and re-wrote their letters.
Then they
tested their efforts in the marketplace and
tested and changed what still didn't work.
Some of the
greats included in Web Sales Letters Supreme
were professional copywriters before they
started their online careers. But many
started their online businesses first and
learned copywriting because they had to.
Many of them are NOT professional
copywriters. They started out as a doctor, a
pizza delivery dude, a Kinko's clerk, a
reporter . . . all self-educated,
self-trained copywriters.
Now you can
leverage their efforts by studying the
successful web sales letters they have
produced
What these
Internet pioneers had to do was adopt
traditional direct sales letter techniques
and methods to the Internet.
There are
technical differences related to the media,
plus some different psychology involved.
In Web Sales
Letters Supreme you get:
- Easy to
understand explanations of the 8 main
parts of a web sales letter supreme.
Once you know the structure, you can
piece together an acceptable letter.
- The
psychological principles you use to
convince your prospects they MUST BUY
your product
- The 3 Ps
that are the foundation of a successful
web sales letter. You must understand
these before you start thinking about
the mechanical parts of a web sales
letter. They're not hard, and they're
basic.
- 11 more
examples of great web sales letters to
visit online
- An
entire chapter of tips on how to format
your web sales letters. When I put up my
first web sales letter I made a basic
typography error because of what I knew
about offline printing. You can avoid
repeating that mistake and others that I
and others have made.
- A web
copywriting resource site
Learn from 37
different proven web sales letters
Aspiring
copywriters have always studied successful
sales letters. The reason is obvious.
The best way to
learn what works is to learn from what
works.
You can buy
books that consist of nothing but direct
mail sales letters. For aspiring Internet
marketers, there are two problems with these
books.
1. Some of
the letters are quite old. Is the venerable
headline "Do You Make These Mistakes in
English?" inspiring for copywriters aiming
for modern Internet customers?
2. All of the
letters are direct mail pieces. Although
there is much for web copywriters to learn
from direct mail copywriters, the media are
different and have some different technical
requirements.
Aspiring direct
mail copywriters have been using books such
as this for many years. Until now, there has
been no such book for web copywriters.
I just went
to Amazon and found a good example of a book
that direct mail copywriters can use to
learn their craft.
The World's
Greatest Direct Sales Letters by Herschell
Gordon Lewis and Carol Nelson
You should
also notice that the retail price is $79.95.
Amazon's price is $55.96 plus postage and
handling.
That's three
times more than you'll pay for Web Sales
Letters Supreme.
You can also
learn copywriting by attending one of
Randy's copywriting bootcamps. Last time I
received a mailing for one, the price for
one week's training was only $5000.
That's how
much aspiring direct mail copywriters value
that skill.
Cost savings
and anthrax are forcing many small and large
businesses to substitute web sites for
direct mailings.
Web Sales
Letters Supreme consists of WEB sales
letters, not direct mail pieces.
If you want
to send out direct mail sales letters, buy
those books and study direct mail sales
letters.
If you want to
put up a winning web site, study successful
web sales letters.
If you read and
study the web sales letters in my book and
learn and apply the principles to your own
web sales letters, I'm convinced that you'll
convert far more of your prospects into
buyers than you do now
If you read
and apply what you learn in this book to
your own web site . . . how many extra sales
would it take to pay you back the price of
this book?
I don't know
what your profit margin is, and since your
investment in Web Sales Letters Supreme is
only $14.95, most of you would more than
make back the price of this book with only
ONE extra sale.
Get your copy of
Web Sales Letters Supreme Now!
So if you make
more than one sale that you wouldn't have
made otherwise, Web Sales Letters Supreme is
a worthwhile investment.
You get an additional value that you will
never get from an offline paperbound book --
Free re-sale and re-distribution rights!
That's right.
Once you own Web Sales Letters Supreme you
not only own your personal copy - you own
the right to sell it, give it away or
distribute in any way you see fit except
spamming.
You can
charge the same $14.95 I charge or more or
less.
You can sell
or give it away to your current customers.
You can give
it away as a bonus for buying a product of
your own.
You can give
it away as a bonus to people who buy a
product you sell as an affiliate.
You can give
it away as a bonus for subscribing to your
ezine.
You can sell
or give it away to your affiliates.
You can sell
or give it away to people who signed up
below you in affiliate programs.
You can sell
or give it away to people who signed you up
in an affiliate program.
It makes a
great Christmas or birthday present for
anybody doing business online.
You can do
anything you want with it except spam or
change it.
That's it.
Don't spam. Don't change it in any way.
What if
you don't have a product of your own? --
hire yourself out as a copywriter
The only
difference between you and the people who
write web sales letters for others is that
they have learned their craft.
(Actually,
not all of them have learned it. If you
study Web Sales Letter Supreme you'll know
more than some professional web
copywriters.)
Plus, they
have some experience. You won't start out
making $1000s per sales letters as the top
professionals do, but you'll find that when
you know how to create web sales letters
that move products, businesses will pay
handsomely for your services.
10 Times
the Investment in One Year Guarantee
I'm so
sure that the 37 web sales letters
in this book can teach you how to
write effective web sales letters
that I'll make this more than fair
guarantee.
You have
one year to read, study and apply
what you've learned from Web Sales
Letters Supreme. If you don't make
back at least 10 times your
investment -- $149.50 -- I'll refund
the money.
If you
read, study and apply the lessons
you learn from the proven web sales
letters in this book, you cannot
help but make that $149.50 -- unless
you're already a great copywriter
who already knows everything that
Mark Joyner, Dr. Ken Evoy, Yanik
Silver and all the others do. If so,
my hat's sure off to you! |
Get your copy of
Web Sales Letters Supreme Now!
What if you
still think you can't write an effective web
sales letters yourself? So you plan to hire
out that task?
You still
want to learn to recognize a good letter
when you see it. Your customers will have
the final word about whether any given web
sales letter is effective or not, but you
can and should be able to recognize weak
headlines and letters.
Not all web
copywriters are equal so you want to study
the best work so you can recognize it when
you see it -- and recognize when a letter
needs improvement before you test it.
Besides,
hired copywriters can't do everything for
you. They don't know your product or your
business as well as you do. They'll still
need you to tell them how your product
benefits customers. They'll still need you
to decide on the price, what bonuses to give
away and what your guarantee is.
Also, skilled
copywriters don't come cheap. One good web
sales letters will cost you hundreds or
thousands of dollars.
Can you
afford to pay that every time you want to
sell a new product?
Sincerely,
Paul Barrs
Full-Resale-Rights.com
P.S. You'll
get a book of 37 terrific web sales letters
so you'll learn how to write your own profit
pulling web sales letters, plus free re-sale
and re-distribution rights. With a make 10
times the price in one year guarantee so you
can't lose.
Order now --
because learning how to recognize and write
excellent web sales letters is a skill no
Internet marketer can hope to survive
without.
Get your copy of
Web Sales Letters Supreme Now!
Only $14.95
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