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A few years ago, I was browsing the internet and began
to see more and more references to blogs and blogging.
After a bit of additional investigation, I discovered
exactly what a blog was and how to build one for myself.
After some more research, I learned about ways to
possibly profit from the creation and maintenance of a
blog. Google Adsense, for instance, seemed to hold real
possibility for revenue production.
It was an exciting idea. I could create and easily
maintain a dynamic web site on the subject of my choice
and make some money at the same time! I dove in
headfirst.
I enjoyed writing in the blog and tweaking with its
layout. In time, I was sure, the blog would “take off”
and earnings would start to compile. I was wrong.
I had everything: good content, a popular topic and
well-placed advertising. Nothing was happening. The
reason: few visitors.
Even after adopting some of the frequently recommended
methods of generating content, my blog was still only
producing a few cents a day--on its best days!
I abandoned my blog. Over the next several months, I
would occasionally return to my research on blogging and
money making. I kept noticing articles about those
making real money with blogs and Adsense. My first
experience had been a failure, but I was beginning to
learn why.
I compiled my research, went through it carefully, and
devised a plan of action for a new blog. Within thirty
days of the blog’s launch, I earned my first Adsense
check. One month later, my check was for over four
hundred dollars! Since then, I have added a few more
blogs to my personal “network” and continue to post
consistent earnings.
What was the difference between my first failed
experiment and my subsequent success? The content was
not better. In fact, I think my original blog was
probably a better read. The design was only marginally
better. The difference was traffic. I had found a way to
create blogs that attract visitors.
That system of traffic production has some great
applications. Of course, it can make blogging profitable
for those who use Adsense or other advertising tools.
Just as importantly, it can create an audience. Most of
us who write blogs do so in order to say something to
others. A blog may be an online diary for some people,
but even many of them want to share those thoughts with
the world.
I believe blogging can be fun, therapeutic, profitable
and more. All it requires is having something to say,
saying it the right way and helping people find the end
result.
This ebook focuses primarily on helping people to find
your blog and on convincing them to stop by to read what
you have to offer. It outlines some powerful ways of
creating blog traffic and should help any blog develop a
readership. It is a guide to traffic generation. It does
not discuss Adsense techniques or some other aspects of
operating a profitable blog, so it should be of value to
both those who are looking at blogging as an
entrepreneurial pursuit and those who are more
interested simply in sharing ideas with others. I hope
you find it valuable and that you can find an audience
for your blog.
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